Marketing Management
Requirements for Marketing Management Major
Degree of Bachelor of Science
In addition to fulfilling the core curriculum requirements (60 credits) and the Open Electives (12 credits), Marketing Management majors must complete the following courses:
Ba151
Ba155
Ba250
Ba319
Ba351
Ba458
Ba496
Ba
Ac151-152
Bl161
Ec101
Ec102
Ec300
Ec401 |
Principles of Management
Principles of Marketing
Consumer Behavior
International Marketing
Marketing Research
Business Strategy
Seminar in Marketing Management
Business Administration Electives
Principles of Accounting, I and II
Introduction to Law and Contracts
Macroeconomic Principles
Microeconomic Principles
Statistics for Business and Economics
Introduction to Corporate Finance |
( 3 crs)
( 3 crs)
( 3 crs)
( 3 crs)
( 3 crs)
( 3 crs)
( 3 crs)
( 6 crs)
( 6 crs)
( 3 crs)
( 3 crs)
( 3 crs)
( 3 crs)
( 3 crs)
48crs |
Special Notes on Core Curriculum and electives
- All Business Administration (BA) majors must take: Cs150, Introduction to Computers and Information Processing (or an upper level Cs/Is course) as one of their Natural Science requirements.
- All BA majors must take Po100 and So121 as their Social Science core courses.
- All BA majors are encouraged to participate in Co-ops and Internships (Ba295).
- All BA majors are encouraged to take Ma123/124 as their math requirements because many graduate programs require calculus.
- All BA majors are encouraged to take Cu275 (Public Speaking Workshop) and Cu315 (Business and Professional Communication) as electives.
Special Note on Major Requirements
- All Business Administration (BA) majors must maintain a GPA of 2.2 or higher in all of their BA and cognate courses to remain in the BA major and to graduate.
- Business Administration majors are allowed to take one BA minor.
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